'World Menstruation Day' Seoul City Campaign to Promote Public Sanitary Pad Availability Culture

[Asia Economy Reporter Lim Cheol-young] On the 28th, the Seoul Metropolitan Government will launch a campaign to promote the culture of providing public sanitary pads in commemoration of 'World Menstruation Day.'

This campaign is designed to allow participation in three ways: introducing Seoul's public sanitary pads and writing reviews, and private organizations applying to provide public sanitary pads. Considering COVID-19, the campaign will be conducted both online and offline, and individuals can participate in one to all three activities.

The 'Introducing Public Sanitary Pads' activity involves using Instagram to raise awareness about public sanitary pads currently provided in 266 public institutions across 25 autonomous districts, including libraries, welfare centers, youth training centers, and Seoul Botanical Garden. The required hashtags are #SeoulPublicSanitaryPads and #PublicSanitaryPads.

Next, the 'Writing Reviews and Policy Suggestions for Public Sanitary Pads' campaign will also be held. Participants can scan the QR code on sanitary pad vending machines installed in public institutions and submit reviews or policy suggestions via Google Forms. Among those who introduce public sanitary pads, 100 people will be selected by lottery to receive alternative menstrual products such as menstrual cups and cloth pads. Those who write reviews or submit policy suggestions will receive commemorative gifts consisting of pain relief hot packs and eco-bags, limited to the first 200 participants.

The 'Applying for Public Sanitary Pads' campaign will also be conducted. When private organizations apply to provide sanitary pads, they will be selected through a screening process and provided with a one-year supply of sanitary pads, storage boxes, and promotional materials. To expand the culture of providing sanitary pads beyond public institutions to the private sector, Seoul utilized 277,796 sanitary pads donated in 2020 to support 35 private organizations such as community centers, small libraries, and village schools with a one-year supply of sanitary pads and storage boxes. This year, the support target will be expanded to 70 organizations.

Park Ji-hyang, Director of Women's Rights at Seoul City, said, "Seoul will continue to make efforts to ensure healthy menstrual rights for women," adding, "We hope this campaign will spread the culture of providing sanitary pads so that they can be urgently used wherever citizens are."

This content was produced with the assistance of AI translation services.