Yongsan-gu Yongsan Market Cultural Tourism Market Development Kicks Off

At 3 PM on the 26th at Yongmun Market, discover and develop unique market characteristics linked to local history and culture... Establish tourism-specialized market infrastructure and organizational systems by the end of next year

[Asia Economy Reporter Jongil Park] Yongsan-gu (Mayor Seongjanghyun) held a launch ceremony for the Cultural Tourism Specialized Market Development Project at 3 p.m. on the 26th at Yongmun Traditional Market (around 13, Hyochangwon-ro 40-gil).

The event was to commemorate the launch of the Cultural Tourism Specialized Market Development Project Team (Team Leader Gana Park) and to widely inform market merchants and local residents.

The event proceeded in the order of opening ceremony, introduction of guests, welcome speech, congratulatory speech, progress report, commencement report, merchants' association declaration of commitment, and commemorative photo. The number of attendees was minimized to prevent the spread of COVID-19.

Last year, Yongmun Market was selected as a specialized market (cultural tourism type) development target in the Ministry of SMEs and Startups' 'Traditional Market and Shopping District Revitalization Support Project' contest, securing 920 million KRW including the district budget.

The Cultural Tourism Specialized Market Development Project is a project that fosters traditional markets as spaces where domestic and international tourists can enjoy shopping along with tourism by linking the market with the region's history, culture, and specialties or by discovering and developing the market's unique characteristics.

The district plans to utilize the secured budget to foster and develop Yongmun Market as a 'cultural tourism type' specialized market. To this end, the team leader for the Cultural Tourism Specialized Market Development Project was elected through a contest in March.

From this month until the end of next year, efforts will be focused on building tourism specialized market infrastructure and establishing a sustainable organizational system.

Main contents include ▲improvement of infrastructure (entrance gates, awnings) ▲online platform project ▲strengthening market competitiveness (cultural content) ▲promotion and marketing projects ▲Dadaikseon (price and origin labeling, hygiene and cleanliness) projects.

Seongjanghyun, Mayor of Yongsan-gu, said, “About 900 million KRW will be invested until next year to revitalize Yongmun Market. We will do our best to ensure that the traditional market gains competitiveness and becomes a representative local market loved by residents and tourists.”

Yongmun Market is a traditional market representing Yongsan. Since its formation in 1965, it has been with the residents for half a century, and 155 members of the merchants' association are working to revitalize the market. As of May, the number of stores is 160, and the daily number of visitors reaches about 2,000.

This content was produced with the assistance of AI translation services.