Design lighting, speakers, and plastic upcycled products: 9 items targeting young adults in their 20s and 30s
Sold through crowdfunding platform 'Tumblbug'

Almond Studio 'Tissue Cover'

Almond Studio 'Tissue Cover'

View original image

An anagram of 'unveil' is 'unlive'.

An anagram of 'unveil' is 'unlive'.

View original image


[Asia Economy Reporter Lim Cheol-young] On the 19th, the Seoul Metropolitan Government announced that as the third-year achievement of 'Sewoon Made,' which it has continuously supported, nine products will be launched through citizen investment (crowdfunding). Sewoon Made is a project that helps develop new products by integrating local resources as part of the urban regeneration project around the Sewoon Shopping Center area, and supports the commercialization and sales of the developed products.


Seoul plans to commercialize and sell the products once citizen investments reach a set amount for each product by utilizing 'crowdfunding,' a small-amount sponsorship investment method, in collaboration with the crowdfunding platform company 'Tumblbug.' Starting from the 20th, when citizen investment begins, a social funding event called 'Sewoon Made Special Exhibition' for the nine products will also be held on the official Tumblbug website.


Sewoon Made has been discovering and supporting not only products creatively combining ideas and technology made in the Sewoon Shopping Center area but also products that could be made or are hoped to be made in this area, building and operating under the brand name 'Sewoon Made.'


The nine products introduced this time consist of six products that were selected through the Sewoon Made contest and successfully developed, and three products planned targeting single-person households and young generations in their 20s and 30s. It is evaluated that the production cases of each Sewoon Made team demonstrate the potential for expansion. Last year, the 'Cassette MP3' project by BBTT, which participated in the Sewoon Made project and features a retro cassette tape design, surpassed its funding goal by 1840%, and the traditional cup 'Sulla' by design studio Almond Studio achieved 537% of its target amount, successfully commercializing the product.



Yang Yong-taek, Acting Director of the Urban Regeneration Office, said, “Through the Sewoon Made project, we expect various product developments through collaboration between skilled technicians based in the Sewoon Shopping Center area and young people,” adding, “We will continue to support the revitalization of local industries together with teams of small business owners, designers, and startups active in the Sewoon Shopping Center area.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing