Lotte Department Store Gwangju Hosts 'Linen Fair' to Prepare for Upcoming Summer

From the 14th to June 30th... Up to 60% Discount

[Asia Economy Honam Reporting Headquarters Reporter Shin Dong-ho] Lotte Department Store Gwangju Branch announced on the 12th that it will hold the ‘2021 Lotte Linen Fair’ from the 14th of this month to the 30th of next month.

This year, anticipating an early summer, the event period was moved up by three weeks compared to last year and extended by more than a month.

At this event, Lotte Department Store’s own brand ‘UNIT’ will showcase a total of over 60 styles and 200 types of linen products, including this year’s new items and leftover stock, which were pre-planned for over a year, at discounts of up to 60%.

‘Linen’ is a fabric made from flax plant fibers that does not cling to the skin and, due to its breathable nature, is a popular clothing material that keeps wearers comfortable during the sweaty summer season.

Additionally, the fabric is lightweight and easy to wear, making it suitable for various styling and natural silhouettes without distinguishing between office and daily wear, including jackets, shirts, and dresses.

Especially, UNIT’s 100% linen products are made from high-quality fibers extracted from the stems of the flax plant, featuring excellent breathability and moisture absorption, and are characterized by not sticking to the skin, providing a cool feeling.

For linen-cotton blends, the advantages of linen along with the softness and ventilation of cotton are maximized, while linen-rayon blends offer a subtle sheen combined with calm colors and a natural material feel, creating a sophisticated atmosphere.

Representative products include the ‘100% Linen Short Sleeve T-shirt,’ which combines the naturalness and light, refreshing texture of 100% linen with knitting to reduce wrinkles and make it easy to wear, priced at 29,000 KRW.

In particular, customers can choose from more than 10 colors such as white, beige, pink, and yellow, as well as neck styles like round neck and V-neck according to their preferences.

Various linen products with details such as sleeveless tops, cardigans, skirts, and slacks are also available in the price range of 50,000 to 170,000 KRW.

During the event period, customers who purchase UNIT products, including linen items, worth over 100,000 KRW will receive a cotton ‘UNIT Eco Bag’ as a first-come, first-served gift.

Meanwhile, on Lotte On’s Lotte Department Store Mall, the event started a week earlier on the 7th, and benefits such as a 10% discount on 2021 new products have been strengthened compared to last year.

This content was produced with the assistance of AI translation services.