[Asia Economy Reporter Seulgina Jo] Clubhouse announced on the 9th (local time) that it will introduce a pilot service for Android OS smartphone users in the United States, according to major foreign media reports.


According to the reports, Clubhouse had only supported service for Apple iPhone users until now, but from this day, it introduced a beta version for Android in the U.S. market. This is expected to gradually expand to other regions soon.


Clubhouse, launched in March 2020, is a voice social media platform characterized by allowing industry insiders and friends to have voice conversations. Participation requires an invitation from an existing member. Notably, Elon Musk, CEO of Tesla, and Mark Zuckerberg, founder of Facebook, participated, and its popularity surged to a syndrome level early in the year. Clubhouse ranked first overall in the Apple App Store in early February, and invitation tickets were even sold for tens of thousands of won on domestic secondhand trading sites.


However, its popularity has recently slowed down. Some point to reasons such as the late release of the Android app, failure to capture Generation Z, personal information leaks, and being preoccupied with initial server expansion, which prevented it from taking proper next steps.



Nonetheless, as Clubhouse demonstrated the potential of audio SNS, existing SNS companies such as Twitter, Facebook, LinkedIn, and Telegram have started developing similar services.


This content was produced with the assistance of AI translation services.

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