GS Shop "Building Digital Customer Center with Next-Generation System Implementation"

[Asia Economy Reporter Yuri Kim] GS Shop announced on the 10th that it will build a digital customer center by introducing a next-generation system.

GS Shop's customer center recently replaced all outdated analog equipment with digital systems to improve call infrastructure. Additionally, it established a disaster recovery system to provide uninterrupted 24-hour consultation services even in the event of issues.

GS Shop stated that through this infrastructure improvement, the customer center can now operate more stably. It is also expected to facilitate easier integration with new technologies in the future. The data-driven agent connection service allows customers to use the customer center more easily and conveniently.

GS Shop's customer center is also conducting a project to improve the system using AI technology. By utilizing STT (Speech-To-Text) technology that automatically converts voice to text, it is laying the foundation for customized customer services, and plans to analyze consultation content with TA (Text Analysis) solutions to respond more quickly to customer complaints.

Meanwhile, GS Shop has been continuously making efforts to improve the experience of consulting customers. In 2017, it improved the mobile environment and started one-on-one mobile consultation services, and since the year before last, it has also been providing real-time chat services for VVIP customers.

GS Shop plans to further solidify its digital-based consultation system by advancing AI technology utilization through machine learning and introducing chatbots and voice bots.

Kang Danyoung, Executive Director of GS Shop Customer Center, said, "GS Shop is making various attempts to provide better consultation services," adding, "We will continue to strive to create a digital customer center that our customers can use more conveniently and easily."

This content was produced with the assistance of AI translation services.