Home&Shopping Renovates Yeouido 'Excellent Products Exhibition Hall' to Support SME Market Expansion
Home&Shopping Celebrates 10th Anniversary... Complete Renewal of Existing Showroom
Experience Excellent SME Products Directly... 30% Discount Benefits Also Available
![Home&Shopping Excellent Products Exhibition Hall located on the 1st floor of the Korea Federation of Small and Medium Business in Yeouido, Seoul. [Photo by Home&Shopping]](http://www.asiae.co.kr/news/img_view.htm?img=2021051008421227337_1620603732.jpg)
Home&Shopping Excellent Products Exhibition Hall located on the 1st floor of the Korea Federation of Small and Medium Business in Yeouido, Seoul. [Photo by Home&Shopping]
View original image[Asia Economy Reporter Junhyung Lee] Home&Shopping announced on the 10th that it has renovated the 'Home&Shopping Excellent Products Exhibition Hall' to celebrate its 10th anniversary.
Since 2011, Home&Shopping has operated an excellent products exhibition hall on the first floor of the Korea Federation of Small and Medium Business in Yeouido, Seoul. To commemorate its 10th anniversary this year, Home&Shopping completely renewed the exhibition hall and held an opening ceremony on the 6th.
The existing promotional hall was unmanned and only functioned as a space to display products. According to Home&Shopping, with this renewal, the exhibition hall has been transformed into a space where visitors can receive guidance and explanations about excellent selling products and directly experience them. Home&Shopping also added customer benefits by allowing products to be purchased at a 30% discount compared to broadcast sales prices at the promotional hall.
Through this renewal, Home&Shopping introduced about 50 new excellent SME products. The exhibition and sales products will be replaced quarterly. Home&Shopping plans to directly purchase all products sold at the excellent products exhibition hall from SME partners to reduce their inventory burden.
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Kim Okchan, CEO of Home&Shopping, said, "We have prepared and are implementing various policies to support market expansion for win-win growth with SMEs," adding, "We are pleased that this renewal has created a space where customers can directly experience and purchase excellent SME products."
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