Dongwon F&B Launches Eco-friendly Tea Beverage 'EcoBori' with No Label

[Asia Economy Reporter Seungjin Lee] Dongwon F&B announced on the 6th that it has launched 'EcoBori,' an eco-friendly product that is the first domestic barley tea beverage to eliminate labels.

'EcoBori' is the first label-free tea beverage in Korea and has reduced plastic weight by lightening the PET bottle. Mandatory product information such as product name, expiration date, and nutritional content is printed on the box packaging.

Dongwon F&B collaborated with Dongwon Systems, a comprehensive packaging subsidiary of Dongwon Group, to reduce the weight of the 'EcoBori' PET bottle by about 25% compared to the company's existing PET bottles of the same capacity, thereby reducing plastic usage. 'EcoBori' is packaged using only paper boxes instead of vinyl for bundle packaging.

Additionally, 'Easy Grip' features were introduced on both the PET bottle and box packaging to enhance convenience. A groove was made in the middle of the PET bottle to allow easy gripping and use, and handle holes were created on both sides of the paper box for easy carrying.

'EcoBori' is made from 100% domestically grown barley, offering a rich, nutty flavor with zero calories, making it an excellent tea beverage to enjoy as a water substitute. Barley tea is known to have no diuretic effect, helping to replenish body fluids and relieve thirst.

Furthermore, it is produced using Dongwon Group's aseptic filling method, preserving the natural nutrition and taste of barley. The aseptic filling method involves filling sterilized beverages into PET bottles in a sterile facility where external bacteria cannot enter. Since there is no heat treatment process for sterilization, it maximizes the retention of nutrients in the raw materials while preserving their unique taste and aroma.

This content was produced with the assistance of AI translation services.