Haenam-gun, Eat Sweet Potato Bread and Accumulate Scholarship Funds

Haenam Sweet Potato Bread and Pinangsi Scholarship Fund Donation Business Agreement Signed

Haenam County signed a business agreement for scholarship fund donation with Lee Hyun-mi (right), CEO of Haenam Sweet Potato Bread Financier, a local bakery company. (Photo by Haenam County)

[Asia Economy Honam Reporting Headquarters Reporter Kim Hyun] Haenam County in Jeonnam announced on the 16th that it has signed a business agreement to donate scholarship funds with Haenam Goguma Bread Financier, a local bakery.

According to the agreement, Haenam Goguma Bread Financier will allocate a portion of the sales revenue from sweet potato bread to the Haenam County scholarship fund, and the county will cooperate in promotional activities for the company's image marketing. The agreement period is until the end of this year and will be automatically extended unless there is a special reason.

This agreement was established with the purpose of returning part of the profits from the Financier bakery, which developed sweet potato bread and gained nationwide fame, back to the local community, while the county actively supports the cultivation of local specialties.

In particular, the donation of scholarship funds through agreements with local companies is the second case following the 4 est Arboretum last month, showing increasing participation of local businesses in Haenam County's scholarship fund creation.

Haenam County is promoting the creation of a 50 billion KRW scholarship fund involving all residents, including individual donations, public officials' participation through year-end unused welfare point donations, and donations through agreements with local companies.

The agreement ceremony held on the 13th was attended by County Governor Myeong Hyun-gwan, Haenam Goguma Bread Financier CEO Lee Hyun-mi, Haenam-eup Mayor Moon Eo-jun, and other officials, who pledged cooperation for talent development and regional advancement.

Governor Myeong Hyun-gwan said, “I thank CEO Lee Hyun-mi for making a meaningful decision for our county's scholarship projects and educational development, and I hope that local businesses and our education system will grow together in mutual prosperity.”

Haenam Goguma Bread is a sweet potato-shaped bread researched and developed by CEO Lee Hyun-mi using Haenam sweet potatoes and rice. It has established itself as a representative specialty of Haenam, famous nationwide, with daily delivery reaching up to 1,000 boxes.

Last year, it received the Minister of Agriculture, Food and Rural Affairs Award and the Jeollanam-do Innovation Leader Award at the Win-Win Cooperation Competition between Agriculture and Enterprises. Earlier this year, it was also authorized to use the integrated trademark for agricultural and marine specialties certified by the Governor of Jeollanam-do.

This content was produced with the assistance of AI translation services.