CJ Olive Young, Health Snack Sales Soar 92% as Homebodies Increase

Major snacks with a health concept sold at CJ Olive Young.

[Asia Economy Reporter Lim Chun-han] As remote classes and working from home become routine, the time spent at home has increased, leading to a rise in demand for healthy snacks.

CJ Olive Young announced on the 14th that from January this year to the 13th of this month, sales of semi-dried grain snacks and health-themed snacks have increased by 92% compared to the previous year.

Olive Young's healthy snack brand Delight Project has seen monthly sales surge by about 30% since its renewal earlier this year. Especially popular are chewy dried mango, chewy roasted sweet potatoes, and crispy oyster mushroom chips, which are good substitutes for simple meals. Within the first half of the year, three new triangular teas blended to highlight the unique characteristics of raw ingredients will also be launched.

Low-calorie snacks or those containing functional ingredients are also gaining popularity. Yellow Yolo cacao chips, made by processing cacao nibs and coconut without frying, offer a chocolate-like flavor but with a low 96 kcal, making them popular among dieters. Sugar-free protein choco balls from Dilo Market Tin Balls have seen monthly sales increase by 10% since their launch.

An Olive Young representative said, “As the time spent at home lengthens, consumers are increasingly choosing well-being snacks that are good for health and dieting even when eating snacks. Simple meal replacement snacks, teas for ‘inner beauty,’ and low-calorie chocolate snacks are especially popular.”

This content was produced with the assistance of AI translation services.