Incheon Yeonsu-gu, Songdo Canal Walk Designated as 'Benefit+ Specialized Pilot Street'
On the 2nd, Yeonsu-gu, Incheon held the Songdo Canal Walk Benefits+ Specialized Pilot Street Proclamation Ceremony and Signboard Unveiling Ceremony.
[Photo by Yeonsu-gu, Incheon]
[Asia Economy Reporter Park Hyesook] Yeonsu-gu, Incheon has designated Songdo Canal Walk as a 혜택+ (Benefit Plus) specialized pilot street to revive alleyway commercial districts through the expansion of the local currency 'Yeonsu e-eum' 혜택+ policy and the specialization of commercial districts.
Last October, the district received an application from the Songdo Canal Walk Store Federation through the 혜택+ specialized pilot street designation contest, and after deliberation by the Yeonsu e-eum operating committee, it was designated as a 혜택+ specialized pilot street.
Accordingly, the district supported 혜택 such as wall logos and streetlight signage installation within Canal Walk, and plans to provide additional 혜택 even after the designation as a specialized street.
This year, the district plans to expand 혜택+ specialized pilot streets to up to four locations and designate 혜택+ specialized streets only in areas meeting certain conditions, providing various supports including additional point refund benefits.
The Yeonsu e-eum 혜택+ policy offers an additional 7% point accumulation by combining the 3-7% pre-discount given by affiliated stores on payment amounts with Incheon City's basic 10% points, Yeonsu-gu's existing 2% points, and a 5% special COVID-19 point accumulation.
Since April last year, the district has been providing the highest discount and point refund benefits in Incheon, ranging from 20% to 24%, by adding a 5% special COVID-19 point accumulation to the existing Yeonsu e-eum 혜택+ discount to support local small business owners struggling due to COVID-19.
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Gonam-seok, Mayor of Yeonsu-gu, stated, "We hope that the Canal Walk commercial district will regain vitality through the 혜택+ specialized pilot street," and added, "We will continue to expand 혜택+ specialized pilot streets and support various 혜택 that help small business owners and self-employed people who are facing difficulties due to the prolonged COVID-19 pandemic."
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