Hyundai Motor Company and Kia Achieve Record Highest Sales in the U.S. in March
Record Monthly Performance Since Entry into the US Market
[Asia Economy Reporter Yu Je-hoon] Hyundai Motor Company and Kia sold approximately 145,000 units in the United States last March, marking the highest monthly sales record since their entry into the U.S. market in 1986.
Hyundai Motor America (HMA) announced on the 1st that it sold 78,409 units last month, a 117% increase compared to the previous year, setting a new monthly sales record since entering the U.S. market. The cumulative sales for the first quarter also reached a record high of 175,352 units, a 30% increase.
Kia Motors America (KMA) also broke its monthly sales record by selling 66,523 units last month, a 46% increase from the previous year. The cumulative sales for the first quarter rose 15% to 159,550 units, surpassing the previous record set in 2016 by about 9%. This marks the highest sales record since Hyundai entered the U.S. market in 1986 (Kia in 1994).
A Hyundai official explained, "The high sales growth rate partly reflects the base effect from the COVID-19 pandemic last year," adding, "However, the recovery of the U.S. market and strong sales of SUVs including the Genesis GV80 contributed to achieving the highest performance since entering the U.S. market."
According to Hyundai, SUVs increased by 141%, passenger car models by 120%, and eco-friendly vehicles by 235%, all showing triple-digit growth rates. By model, the Tucson led the performance with sales of 15,744 units, a 159% increase compared to the previous year. Randy Parker, Senior Vice President of HMA, stated, "This result was achieved through strong consumer trust, stable inventory supply, and an attractive lineup," and added, "With the start of sales of the best-selling model, the All-New Tucson, we will further increase our market share."
Hot Picks Today
"Stocks Are Not Taxed, but Annual Crypto Gains Over 2.5 Million Won to Be Taxed Next Year... Investors Push Back"
- "Not Jealous of Winning the Lottery"... Entire Village Stunned as 200 Million Won Jackpot of Wild Ginseng Cluster Discovered at Jirisan
- "Even With a 90 Million Won Salary and Bonuses, It Doesn’t Feel Like Much"... A Latecomer Rookie Who Beat 70 to 1 Odds [Scientists Are Disappearing] ③
- "Rather Than Endure a 1.5 Million KRW Stipend, I'd Rather Earn 500 Million in the U.S." Top Talent from SNU and KAIST Are Leaving [Scientists Are Disappearing] ①
- "How Did an Employee Who Loved Samsung End Up Like This?"... Past Video of Samsung Electronics Union Chairman Resurfaces
Kia sold 10,459 units of the Forte (K3), a 37% increase, 8,591 units of the Telluride, a 66% increase, and 9,471 units of the Sportage, a 76% increase. Notably, the Telluride recorded its highest monthly sales volume since its launch two years ago.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
