Korea GM Sells 29,633 Units in March, Down 21% Year-on-Year
On the 16th, at the 'Chevrolet Trailblazer Media Showcase' held at Paradise City Chroma in Jung-gu, Incheon, attendees including Kaher Kazem, President of GM Korea, and Kim Seong-gap, Chairman of the GM Korea Labor Union, posed for photos. The Trailblazer is a sport utility vehicle (SUV) made by Chevrolet, equipped with a 1.2ℓ gasoline E-Turbo Prime engine and a 1.35ℓ gasoline E-Turbo engine.
Photo by Kim Hyun-min, Yeongjongdo kimhyun81@
[Asia Economy Reporter Yu Je-hoon] Korea GM announced on the 1st that its domestic and export sales volume in March decreased by 21.8% compared to the previous year, totaling 29,633 units.
According to Korea GM, domestic sales amounted to 6,149 units, down 31.4% from the previous year but up 20.6% compared to the previous month. By model, the Trailblazer ranked as the best-selling Chevrolet brand model with 2,130 units sold. The Spark also ranked second with a total of 1,693 units sold.
Additionally, 303 units of the Chevrolet Traverse and 282 units of the Colorado were sold. The Damas and Labo, which are scheduled to end sales this year, saw sales increase by 82.0% and 96.2% respectively compared to the previous year, with 435 and 512 units sold.
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Seazar Toledo, Vice President of Sales, Service, and Marketing at Korea GM, said, "Chevrolet's lineup of sports utility vehicles (SUVs) and pickup trucks such as the Trailblazer, Traverse, and Colorado continues to receive strong interest even after one year since their domestic launch," adding, "With the arrival of the full-fledged spring season in April, we will continue aggressive marketing to allow more customers to experience the Chevrolet brand and product competitiveness."
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