Gwangyang City Promotes Agricultural Products with 'Chef's Paldo Bapsang'

Naver Shopping Live Featuring Chefs Lee Won-il and Oh Se-deuk

[Asia Economy Honam Reporting Headquarters, Reporter Heo Seon-sik] Gwangyang City in Jeonnam announced on the 30th that it will produce 'Chef's Paldo Table' with star chefs to promote local agricultural products, including zucchini and tomatoes.

Broadcaster Kwanghee, chefs Lee Won-il and Oh Se-deuk, and traditional musician Kim Nani will appear to visit zucchini and tomato farms, experience harvesting the produce, cook using the agricultural products, and promote Gwangyang City's agricultural goods.

The broadcast is scheduled to sell high-quality zucchini and tomatoes from Gwangyang City in real-time through 'Naver Shopping Live' at 6 p.m. on the 3rd of next month, and discount coupons and various events are being prepared for customers who purchase through the broadcast.

Tak Young-hee, head of the Agricultural Product Marketing Division, said, "Through this live commerce planned as a non-face-to-face promotion in line with the untact era, we aim to widely promote Gwangyang City's clean agricultural products, which are excellent in taste and quality."

Meanwhile, on the 11th, Gwangyang City helped increase the income of plum farmers who were distressed by the cancellation of the Plum Blossom Festival by selling various processed plum products through the Cheongmaesil Farm 'Live Plum Market.'

This content was produced with the assistance of AI translation services.