"Let's Compete in Baseball and Distribution" ... Lotte Mart's Epic Discounts for 23rd Anniversary Celebration

100 Billion Won Scale Discount Event Throughout April
Focus on Lotte Giants-SSG Landers Opening Game

[Asia Economy Reporter Jo In-kyung] Lotte Mart announced on the 30th that it will hold a discount event worth 100 billion KRW across about 2,000 items throughout April to celebrate its 23rd anniversary on May 1st.

The anniversary event will be held in four phases, with the first event period from April 1 to 7. Especially this year, Lotte Mart explained that they focused more on preparing the event because on May 3, during the event period, their affiliate baseball team, the Lotte Giants, will face off against the retail competitor Shinsegae Group's E-Mart SSG Landers in the opening game.

To commemorate the professional baseball opening game on May 3, Lotte Mart will sell 'Giant' sized abalones and jujube cherry tomatoes at about 50% lower prices. The abalones weigh 100g each, which is twice the size of a typical medium-sized abalone (about 55g). The jujube cherry tomatoes are also offered in a 2.3kg package, more than double the usual 1kg package.

Additionally, L.POINT members who pay with the event card will get all U.S. beef products at half price, and those who purchase more than 40,000 KRW of U.S. beef will receive a portable cooler bag as a gift.

During the 'Wine Market' event, held only twice a year when wine can be purchased at the lowest prices, over 700 types of wine will be sold at discounts of up to 40%.

Animal welfare chicken, animal welfare pork, and eco-friendly packaging products will also be newly introduced to celebrate the 23rd anniversary. The 'Oat-coated Animal Welfare Chicken,' fried with a grain batter, will be offered at a 20% discount to L.POINT members.

Lee Sang-jin, head of marketing at Lotte Mart, said, "With the Lotte affiliate baseball team's opening game coinciding with the anniversary event, we have prepared this discount event on an unprecedented scale," adding, "Through large-capacity products and Lotte Mart exclusive items, customers will be able to shop more comfortably."

This content was produced with the assistance of AI translation services.