Emart Offers 50% Discount on Domestic Freshwater Eel... Lowest Price Ever

Emart will offer a 50% discount on domestically produced "large-sized cleaned freshwater eel" to Shinsegae Point members from the 25th to the 31st.

[Asia Economy Reporter Lim Chun-han] Emart announced on the 24th that, in collaboration with the Ministry of Oceans and Fisheries, it will offer a 50% discount on domestically produced "large-sized cleaned freshwater eel" to Shinsegae Point members from the 25th to the 31st. The promotional price is 3,490 KRW per 100g, which is the lowest price ever.

The freshwater eel introduced this time is the native "Japonica" variety, considered the best among eels, characterized by its thin skin and chewy texture. The weight after cleaning ranges from approximately 330g to 550g per eel, which is about twice the size of the previously sold eels (150~200g).

Emart procured a total of 20 tons of freshwater eel from regions including Hwasun, Yeongam, and Yeonggwang in Jeollanam-do after a three-month preparation period. This event was planned to support eel farmers facing difficulties due to decreased demand caused by COVID-19.

According to the Korea Maritime Institute's Fisheries Industry Observation Center (KMI), as of last month, the farm price of Far East freshwater eel (1kg·3 eels) was 21,300 KRW, down 37.4% compared to February last year. The wholesale price (1kg·3 eels) also recorded 24,700 KRW, 39.2% lower than last year. The number of freshwater eels in farms as of last month was counted at 122.2 million, 13.6% higher than the average year.

An Emart official said, "Through this consumption promotion event, we expect to resolve the backlog of eel supply and contribute to expanding sales channels for eel farming households facing difficulties."

This content was produced with the assistance of AI translation services.