Hapcheon-gun, Gyeongnam-style One-Month Living Program 'Secretly Living in Hapcheon' Participant Recruitment

Marketing Effect to Promote Hapcheon’s Tourist Attractions Nationwide

Hapcheon-gun Gyeongnam-style One-month Living Experience 'Secretly Living in Hapcheon' Paragliding Experience

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] Hapcheon-gun, Gyeongnam Province, achieved marketing effects by promoting Hapcheon’s tourism resources nationwide through the Gyeongnam-style one-month living project “Living One Month Dramatically in Hapcheon,” which was promoted as a Gyeongnam provincial public contest project.

This year, due to the prolonged COVID-19 pandemic, Hapcheon announced on the 23rd that it is recruiting participants until the 31st under the theme “Secretly Living in Hapcheon,” hoping that people can heal their tired bodies and minds and receive positive energy from the beautiful nature of Hapcheon.

Eligibility is for residents aged 19 or older outside the Gyeongnam region, forming teams of 1 to 2 people to proceed with small-scale individual free travel. The stay period is from 2 to 5 nights, and accommodation fees (50,000 KRW per team) and entrance/experience fees (up to 80,000 KRW per person on an actual expense basis) are supported.

The selection criteria prioritize those with a strong willingness to travel in Hapcheon and who can promote local tourism resources through personal SNS (YouTube, Instagram, Facebook, etc.). For application and participation details, inquiries can be made to the Hapcheon Tourism Council.

A county official stated, “With a concept tailored to travelers’ perspectives in the COVID-19 era, we expect to increase long-term stay travelers within the region and provide opportunities for travelers to experience and promote Hapcheon through SNS, thereby revitalizing the local economy, which has been depressed due to the lack of active and effective tourist inflow.”

This content was produced with the assistance of AI translation services.