Genesis Launches Personalized Mobile App 'My Genesis'

Providing Customized Customer Analysis Data
Reservation for Vehicle-Related Services Such as Maintenance Also Available

[Asia Economy Reporter Yu Je-hoon] Genesis brand announced on the 22nd that it has launched a personal and mobile service application called 'MY GENESIS'.

MY GENESIS features comprehensive information and services, including personalized analytical data for smart vehicle management, vehicle-related service reservation functions, shopping services using membership points, and lifestyle content.

First, MY GENESIS provides insights for safe driving based on driving data to offer services optimized for each user's experience. It also offers personalized information and services such as a vehicle logbook, consumable replacement timing information, one-on-one butler service, and a home screen that changes according to the customer's location, weather, and time.

In particular, Genesis has signed a data linkage agreement with three major oil companies?GS Caltex, Hyundai Oilbank, and S-Oil?so that every time customers accumulate fuel points, the fueling history is automatically entered into the vehicle logbook within the MY GENESIS app, enhancing user convenience.

Additionally, Genesis provides services through an online-to-offline (O2O) platform that allows users to make vehicle maintenance reservations, check maintenance progress and reports, and receive remote contactless diagnostics all through the MY GENESIS app. Users can also access designated driver and premium car wash services in one go via the app. Furthermore, exclusive products and brand goods for Genesis vehicles can be purchased using membership points.

Moreover, MY GENESIS offers trendy lifestyle content across various fields such as travel, food, art, and sports.

Meanwhile, to commemorate the app launch, Genesis will hold various events for one month until April 30. Customers who certify app download reviews and usage reviews will be entered into a draw to win prizes such as a 2-night stay voucher for Jeju Haevichi (2 winners) and AirPods Pro (10 winners). Customers participating in the 'Create My Own Genesis' event through the MY GENESIS app will also have a chance to win a Genesis Spectrum usage voucher (3 winners) that allows them to test drive their desired model for one month.

A Genesis official said, "The app was developed to reduce the effort and inconvenience customers experience when using their vehicles, such as vehicle management," adding, "We will focus on developing various digital services to provide more advanced personalized services."

This content was produced with the assistance of AI translation services.