Lotte Mart will hold a "Whiskey Festival" at all its stores for two weeks starting from the 18th.

Lotte Mart will hold a "Whiskey Festival" at all its stores for two weeks starting from the 18th.

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[Asia Economy Reporter Lim Chunhan] Lotte Mart announced on the 15th that it will hold a 'Liquor Festival' at all stores for two weeks starting from the 18th.


At this event, they will showcase 'Bell's (700ml)', the most famous blended whisky from the UK, 'Johnnie Walker Red (700ml)', which is easy to drink as a highball, and 'Smirnoff Red (700ml)', the world's best-selling vodka.


Recently, as gatherings and company dinners have decreased due to COVID-19, and overseas travel restrictions have made it difficult to purchase duty-free liquor, the number of customers seeking liquor at large supermarkets has been steadily increasing. In fact, from January 1st to the 3rd of this year, Lotte Mart's liquor sales surged by 89.8% compared to the same period last year.



A Lotte Mart official said, "The perception of liquor, once considered only expensive alcohol, is changing to a valuable drink for oneself," adding, "We will continue to offer high-quality and competitively priced liquor."


This content was produced with the assistance of AI translation services.

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