"Enjoy Artworks at the Department Store" Hyundai Department Store Opens 'Art Museum' at Pangyo Branch
Pangyo Branch 1st and 10th Floors, Exhibition and Sale of Over 150 Works by More Than 40 Domestic and International Artists
Mobile Docent Service Available for Viewing and Listening to Artwork Explanations via Mobile
[Asia Economy Reporter Yuri Kim] Hyundai Department Store will hold an art exhibition called 'Art Museum Inside the Department Store' at its Pangyo branch for one month.
Hyundai Department Store announced on the 11th that it will open the 'Pangyo Art Museum,' an art exhibition at the Pangyo branch, from the 12th of this month to the 11th of next month. This is the third exhibition following those held in February and October last year.
During the exhibition period, the Pangyo branch will display and sell over 150 artworks by more than 40 domestic and international artists at the 1st floor Open Plaza and the 10th floor Topaz Hall.
In particular, the 10th floor Topaz Hall will showcase about 80 works by domestic and international artists, including Japanese installation artist Kusama Yayoi and Korean painter Jeong Hyun-sook. Representative works include Kusama Yayoi's 'Eyes Flying in the Sky' and Jeong Hyun-sook's 'Before and After.' The company plans to strengthen quarantine measures by mandating temperature checks and electronic entry log registration upon entering the 10th floor Topaz Hall, as well as conducting ventilation and disinfection every hour to ensure safe viewing.
Additionally, a pop-up exhibition hall will be set up at the 1st floor Open Plaza, featuring about 70 works by domestic and international artists such as Candida H?fer and Gu Bon-chang.
A 'Mobile Docent Service' will also be operated, allowing visitors to listen to explanations of the artworks for free via their smartphones. This service will be available from the 16th through the dedicated Pangyo Art Museum website and will provide descriptions of the artworks along with 360-degree videos.
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A Hyundai Department Store official said, "We hope that customers, exhausted both physically and mentally due to the prolonged COVID-19 pandemic, will recharge their emotions and find a moment of comfort through the 'Pangyo Art Museum.'" He added, "We plan to continue offering various content so that customers can easily experience culture and art within the department store."
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