Woongjin Foods Launches 'Jayeoneun Napjak Boksunga'

[Asia Economy Reporter Seungjin Lee] Woongjin Foods announced on the 8th that it will launch ‘Jayeoneun Napjak Boksunga’ containing flat peaches.

‘Jayeoneun Napjak Boksunga’ captures the premium flat peach fruit that could only be tasted in Europe. Unlike domestic peaches, flat peaches have a flattened shape and are also called donut peaches or UFO peaches overseas. They have higher sugar content and moisture than regular peaches.

The new product contains fresh flat peaches that have grown well in nature for 80 days, maximizing their unique refreshing and sweet flavor. It is a product anyone can enjoy as a fresh and sweet snack during outdoor activities or indoor life.

The new product is released in a light 340ml size that enhances portability and drinking convenience, in line with recent trends such as the increase in single-person households, and can be purchased at convenience stores nationwide.

Jeon Gi-seong, brand manager in charge of Jayeoneun at Woongjin Foods, said, “Recently, consumers looking for new tastes or products have increased, and curiosity and preference for premium fruits are rising, so we introduced a beverage using flat peaches. We hope you feel the freshness with ‘Jayeoneun Napjak Boksunga,’ which is filled with the juice of premium flat peaches that could only be tasted in Europe.”

This content was produced with the assistance of AI translation services.