Gwangjin-gu Achieves 108% of Its '2021 Warm Winter Campaign' Target Amount

Warm Hands of District Residents Gather to Raise 1.43 Billion Won, 108% of Target Amount

Kim Seon-gap, Mayor of Gwangjin-gu, attended the Donation Day event held at Junggok 3-dong Community Center in December last year and made a donation.

[Asia Economy Reporter Park Jong-il] Gwangjin-gu (Mayor Kim Seon-gap) successfully concluded the ‘2021 Hope Ondol Warm Winter Campaign’ by achieving 108% of its fundraising goal.

The district conducted fundraising activities for three months starting from November 16 last year, together with local residents, institutions, and organizations, raising a total of 1.43 billion KRW, including approximately 543 million KRW in cash donations and about 859 million KRW in goods.

Notably, this amount represents an increase of 10.2 million KRW, or 7%, compared to last year’s fundraising total. Despite the difficulties caused by COVID-19, more residents participated in the sharing movement to help neighbors in need, making this achievement especially meaningful.

Warm donation cases that inspired hope and courage among residents include children from daycare centers and kindergartens who donated 20 million KRW collected with their small hands over a year, an anonymous donor known as the ‘Hodugwaja Ajusshi’ who donates rice annually, and a mother and daughter who donated 10 million KRW to support single-parent families.

Mayor Kim Seon-gap said, “I sincerely thank the residents, child donation angels, and all related institutions and organizations who actively participated in donations despite the difficult times caused by COVID-19. Thanks to everyone’s united spirit of sharing, we were able to deliver warmth to neighbors in crisis.”

Meanwhile, the district fostered a non-face-to-face donation culture by introducing a QR code donation system, organizing contactless donation day events by neighborhood, and promoting campaigns, enabling residents to safely participate in donations despite COVID-19 restrictions.

The funds raised will be used for ▲emergency relief for low-income households including living and medical expenses ▲Hope Double Youth Account and Dream Narae Account projects supporting self-reliance of low-income families ▲support for social welfare facilities and organizations within the district.

This content was produced with the assistance of AI translation services.