Asung Daiso's '2021 Bom Bom Series'

Asung Daiso's '2021 Bom Bom Series'

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[Asia Economy Reporter Lim Chunhan] Asung Daiso announced on the 14th that it will launch the ‘2021 Bombom Series,’ a product line themed around cherry blossoms to welcome the upcoming spring.


The ‘Bombom Series’ is Asung Daiso’s signature series first released in 2017, designed with a cherry blossom theme and launched every spring.


This year’s 'Bombom Series' will be released in two parts: Part 1 and Part 2. Part 1, themed ‘Dreamlike Cherry Blossoms,’ introduces new hygiene products, hobby items, and fragrance products that allow customers to feel spring amid COVID-19, comprising a total of about 60 items including stationery, fancy goods, kitchen, and living products.


For those spending extended time indoors due to COVID-19, the ‘Bombom Diamond Painting’ and ‘Bombom Painting Set’ have been prepared. The ‘Bombom Diamond Painting’ is a product where users attach gems according to numbers indicated on the design. The ‘Bombom Painting Set’ is designed for beginners in art, with numbered painting templates so users only need to color according to the numbers.



An Asung Daiso official said, “This spring, opportunities to feel the energy of spring and enjoy cherry blossoms will be limited due to COVID-19, but we hope customers can fully enjoy the dreamlike atmosphere of spring with the ‘Bombom Series.’ We plan to continue releasing series products that represent each season.”


This content was produced with the assistance of AI translation services.

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