Incheon Port Authority Provides YouTube Content on 'Port Tours and Employment Information'

Incheon Port Authority Songdo Headquarters

[Asia Economy Reporter Park Hyesook] Incheon Port Authority (IPA) announced on the 8th that it has revamped the official Incheon Port YouTube channel into a user-centered channel and will newly provide customized content that answers questions from the public.

The main contents include 'IPA Employment Success Tips' for job seekers and the 'Incheon Port Non-face-to-face Tour Program (Online Tour)' for those wishing to tour the port, offering content that delivers both information and entertainment.

Last month, the authority selected the '15 National Communication Tasks for Incheon Port,' and among them, to realize public proposals such as activating the official Incheon Port YouTube channel and expanding recruitment information, it is promoting the channel revamp and new program development.

In particular, 'IPA Employment Success Tips' consists of two contents for office and construction facility job categories, with all recruits from the second half of last year participating to share various information such as job preparation methods.

The Incheon Port Non-face-to-face Tour Program was planned to replace the port tours, which were completely suspended to prevent the spread of COVID-19, with a non-face-to-face format. It consists of five contents featuring a tour guide explaining Incheon Port directly.

Meanwhile, through the official YouTube revamp, the authority is accelerating two-way communication rather than one-way information delivery.

By providing customized content for the public, it plans to induce public interest and participation, and is currently planning content production such as the Incheon Port cargo handling process and vlogs of current employees.

Hong Kyung-sun, Vice President of the Management Division at Incheon Port Authority, said, "We created YouTube content to overcome communication limitations with the public amid the recent COVID-19 situation," adding, "We will continue to actively communicate with the public using official SNS channels including YouTube."

This content was produced with the assistance of AI translation services.