Lotteria Introduces Cost-Effective Menu 'Super T-REX Set'
[Asia Economy Reporter Seungjin Lee] Lotte GRS's Lotteria will launch the Super T-REX Burger Set, which features the T-REX burger?a menu item that gained great attention as a "cost-effective menu" when it was released in 2018?starting from the 8th.
The Lotteria T-REX burger uses whole chicken thigh meat and features a patty larger than the burger bun. At the time of its release, it established itself as a menu with great cost and satisfaction value, selling over 10 million units within just three months and setting a record for new product sales. Last year as well, it maintained steady attention from customers by selling more than 500,000 units per month on average.
Starting from the 8th, Lotteria will offer a set menu composed of the T-REX burger, the signature dessert items seasoned fries and two types of cheese sticks, and a beverage. This set will be available throughout February at a discounted price of 6,200 KRW, approximately 27% off the regular price of 8,400 KRW.
A representative from Lotte GRS stated, "The Super T-REX Set, available in February, is an event planned to present the T-REX burger?which has continuously attracted attention since its launch as a cost-effective and satisfying menu?together with our signature desserts."
Hot Picks Today
"Samsung and Hynix Were Once for the Underachievers"... Hyundai Motor Employee's Lament
- Samsung Enterprise Labor Union: "We Respect Court’s Injunction Decision... General Strike to Proceed on the 21st as Planned"
- "Was This Delicious Treat Enjoyed Only by Koreans?"... The K-Dessert Captivating Japan
- U.S. Treasury Yields Surge Amid Iran War Uncertainty... Warning Signs for AI Tech Stock Rally
- "That? It's Already Stashed" Nightlife Scene Crosses the Line [ChwiYak Nation] ③
Additionally, as part of the 'Oh! It's Day' discount promotion available only on the Lotte GRS integrated dining order app 'Lotte Eats' on the 5th, 15th, and 25th of every month, mobile coupons will be provided. These include a 20% discount on the Mozzarella Under Burger-Bacon Set, available for 5,000 KRW, and discount coupons for chicken menu items Fire Wing and Zipai savory flavor, priced at 1,500 KRW and 2,500 KRW respectively.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.