[2021 Asia Consumer Awards] High-Concentration Pigeon with '3 No's' of Microplastics, Colorants, and Preservatives

Fabric Softener Category - Pigeon (High Concentration Pigeon)

High-concentration Pigeon Signature Indoor Drying 4 Types.

[Asia Economy Reporter Seungjin Lee] Pigeon has upgraded the safety of ingredients, functionality, and ease of use in its four types of ‘Concentrated Pigeon Signature Indoor Drying,’ which feature an added indoor drying function.

The four types of ‘Concentrated Pigeon Signature Indoor Drying’ are ‘3-free products’ that do not contain microplastics, colorants, or preservatives. Additionally, they do not use 12 harmful substances such as benzene and formaldehyde, allowing consumers with sensitive skin or those who carefully check ingredients to purchase with confidence.

For this renewed product, Pigeon enhanced the indoor drying function by adding the natural ingredient ‘cyclodextrin (dextrin)’ extracted from corn starch. ‘Dextrin’ is a powerful deodorizing ingredient that works by trapping odor molecules inside its ring-shaped structure, effectively eliminating unpleasant odors that may occur during the indoor drying process or the moldy smell from less-dried laundry.

The ‘Concentrated Pigeon Signature Indoor Drying’ line consists of four types: ‘Mystic Rain,’ containing white peach and tuberose scents specially created by a perfumer who has crafted luxury perfumes for Pigeon; ‘Flower Festival,’ filled with rose and jasmine fragrances; ‘Ice Flower,’ combining jasmine with green scents; and ‘La Fiesta,’ blending rose with lime and powdery notes.

This content was produced with the assistance of AI translation services.