Mobikay, Mr. Trot TOP6 Limited Release of 'Smart Clean Edition'

[Asia Economy Reporter Hyunseok Yoo] Gaon Media subsidiary Mobike announced on the 27th that it has launched a limited edition official goods package called the ‘Smart Clean Edition’ featuring six Mr. Trot artists (Lim Young-woong, Young Tak, Lee Chan-won, Jung Dong-won, Jang Min-ho, Kim Hee-jae) through an official license agreement with TV Chosun.

This package was planned to meet consumer needs for hygiene and sterilization amid the prolonged COVID-19 situation and to offer comfort to weary hearts.

The ‘Smart Clean Edition’ is specially composed of a ‘UV Sterilizer & Wireless Charger,’ ‘Smart Earphones,’ and a ‘Free Music Streaming Coupon,’ which can be connected to smartphones for an interactive user experience.

The ‘UV Sterilizer & Wireless Charger’ is a multifunctional product that allows simultaneous wireless charging and sterilization with 360-degree three-dimensional sterilization capability. It can sterilize not only smartphones but also earphones, masks, beauty products, and more all at once. The ‘Mr. Trot Smart Earphones’ can be connected to mobile devices to install themed screens of the six Mr. Trot artists or listen to their songs immediately, and users can also view special photos of the artists.

All customers who purchase will receive individually customized initial stickers of the six artists, which can be used for various decorations, further enhancing fan satisfaction. Additionally, one Polaroid photo card of each of the six Mr. Trot artists, totaling six cards, is included in the package.

Lee Sang-gil, CEO of Mobike, said, “Based on securing highly appealing IP, we are continuously developing products that allow consumers to experience fresh enjoyment,” adding, “We will diversify innovative services and accessories based on ‘Smart Connected’ technology that enables enjoying various content without downloads to expand market share.”

Meanwhile, Mobike is holding a promotion offering up to 50% discounts on existing official Mr. Trot goods to celebrate the launch of the new package and the Lunar New Year holiday. The discount event runs until the 29th and purchases can be made through Mobike’s own mall (Oneit) and Naver Smart Store.

This content was produced with the assistance of AI translation services.