Guro-gu Social Economy Enterprises Home Shopping Broadcast 'Guro Good Shopping ON' 진행

Live Broadcast of 'Guro Good Shopping ON' on YouTube from 3 PM on the 20th... Participation of 4 Local Companies... Products Available at 6-53% Below Regular Price... Prize Event for Viewers Also Held

[Asia Economy Reporter Jongil Park] Guro-gu (Mayor Lee Sung) is organizing an online home shopping broadcast for social economy enterprises called ‘Guro Good Shopping ON’.

Guro-gu stated on the 18th, “With the increasing use of non-face-to-face online shopping due to COVID-19, we are conducting ‘Guro Good Shopping ON’ to support social economy enterprises in developing sales channels and to introduce good products to residents.”

‘Guro Good Shopping ON’ will be broadcast live for two hours starting at 3 p.m. on the 20th via the ‘Guro Social Economy Integrated Support Center’ YouTube channel.

Four companies will participate in this broadcast: Duri Hanadaul (bakery), Raons (pet clothing), Space Hamkke (space organization and environmental improvement consulting), and Fine Partners (bedding).

A professional show host will lead the program, and company representatives will appear directly to introduce their products. Real-time answers to consumer questions will also be provided.

Viewers can purchase products at prices 6% to 53% lower than the regular price. By clicking the link provided at the bottom of the broadcast screen, viewers can proceed to the purchase page to buy products.

The Guro Social Economy Integrated Support Center, which is organizing the event, will also hold a prize event for viewers. Prizes such as AirPods (1 person), headsets (2 people), earphones (3 people), and coffee coupons (25 people) will be given away by lottery.

Lee Hyang-ja, head of the Guro Social Economy Integrated Support Center, said, “Social economy enterprises are going through difficult times due to COVID-19. We expect that this project will allow social economy enterprises and residents to easily connect through an online channel.”

Guro-gu, which plans to expand online home shopping events in the future, has been carrying out various projects to support social economy enterprises in securing online sales channels, including supporting entry into Naver Store, opening and operating the Social Buy Plaza blog, Social Economy Academy, training courses for SNS marketers and YouTube marketers, and organizing resident video promotion teams.

This content was produced with the assistance of AI translation services.