"One Visitor Every 26 Seconds" LG CNS Blog Surpasses 10 Million Visitors
[Asia Economy Reporter Seulgina Cho] LG CNS's IT specialist blog has surpassed 10 million cumulative visitors in 8 years since its launch. This means that one person visits the LG CNS blog every 26 seconds.
According to LG CNS on the 14th, the company's blog ‘Creative&Smart’ has steadily gained readers' love since its opening in 2012, reaching 1 million visitors in 2015, 4 million in 2017, 8 million in 2019, and 10 million cumulative visitors as of December last year.
Analysis of visitor statistics over the past year shows that 65% of visitors came through ‘keyword searches’ by searching digital transformation (DX) terms such as artificial intelligence (AI), cloud, and smart city on search sites. 62% of visitors accessed via PC, mainly concentrated between 1 PM and 5 PM. This is interpreted as using LG CNS blog content for work rather than leisure purposes. Mobile access accounted for 36%.
LG CNS publishes IT content five times a week through the blog. More than 2,400 pieces of content, including DX application cases and IT trends, have been accumulated. This is why the LG CNS blog is regarded by readers as a ‘holy place for DX information.’
In particular, DX application cases directly delivered by LG CNS experts are considered the blog’s ‘killer content.’ This is because it contains practical DX business experiences from companies that are not easily accessible in the market, such as the ‘Smart SOC team’ leading the 3 trillion won-scale Sejong Smart City project. Advanced IT trends such as AI, cloud, and blockchain are also quickly delivered. If there are any questions, LG CNS experts provide direct answers through ‘IT SOS,’ and a ‘Blog Letter’ that delivers new IT news every two weeks is also offered.
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Meanwhile, to celebrate surpassing 10 million cumulative visitors, LG CNS is holding an event until the 31st where participants who select the five most impressive contents will be entered into a draw to win prizes including an LG Electronics laptop Gram (1 person), LG Electronics CineBeam (3 people), and Starbucks coffee gifticons (100 people).
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