Hyundai Department Store Launches Premium Grade 1 Hanwoo Subscription Service

Grade 1 Hanwoo Dawn Delivery for 3 Months
Priced 30% Lower Than Department Store Food Hall

[Asia Economy Reporter Lim Hye-seon] Hyundai Department Store has launched a service that regularly delivers Hanwoo beef.

On the 12th, Hyundai Department Store announced that it will launch a "Hanwoo Regular Subscription Service" that delivers 1st grade Hanwoo beef such as sirloin, striploin, and tenderloin regularly for three months through its food specialty online mall, "Hyundai Food Hall ToHome."

The Hanwoo Regular Subscription Service will be operated temporarily for three months from next month until April. Hyundai Department Store will curate 1st grade Hanwoo beef and deliver it once a month on a fixed date (the 19th) and time (before 7 a.m.) via "ToHome Dawn Delivery." The service is only available in the metropolitan areas including Seoul, Gyeonggi, and Incheon (excluding some areas).

Subscriptions can be applied for on the event page within "Hyundai Food Hall ToHome" until the 31st of this month. There are two types of services: Type A, where sirloin (1kg, February), striploin (1kg, March), and tenderloin (900g, April) are delivered sequentially; and Type B, where a package of sirloin (600g), striploin (200g), and tenderloin (150g) is delivered every month for three months. Each package product is divided into small portions of 150g to 200g and delivered to customers' homes. The subscription fee for three months is 390,000 KRW for Type A and 360,000 KRW for Type B.

A Hyundai Department Store official said, "The price is about 30% lower compared to the 1st grade grilling Hanwoo sold at Hyundai Department Store's food hall."

Hyundai Department Store plans to gradually expand service products such as home-cooked side dishes and fruits in addition to this Hanwoo regular subscription service.

This content was produced with the assistance of AI translation services.