SK Innovation Seeks 'ESG Growth' Deep Change at CES

[Asia Economy Reporter Hwang Yoon-joo] SK Innovation announced that as part of its strong execution plan for 2021, the first year of growth based on its financial story, it will participate in 'CES 2021,' held online for four days from the 11th to the 14th (U.S. local time), by organizing a delegation of about 350 attendees.

Since 'CES 2021' is being held online for the first time in 55 years due to the impact of the novel coronavirus disease (COVID-19), SK Innovation planned a large-scale attendance instead of direct participation.

The delegation includes President Kim Jun, Battery Business Head Ji Dong-seop, SKIET CEO Noh Jae-seok, executives in charge of strategy from the Environmental Science and Technology Institute and various business units, as well as numerous management and staff members.

At this CES, SK Innovation plans to directly observe global trends in key industries, including E-Mobility, to complete its Green Balance strategy, which is being strongly promoted for ESG growth based on the company’s financial story goals.

Through this, the company also intends to explore cooperation plans with companies that have trends and technologies aligned with the direction SK Innovation is pursuing.

This year’s CES is expected to showcase numerous innovative technologies and products such as artificial intelligence, virtual reality, and autonomous driving, which are rapidly evolving in addition to the non-face-to-face environment caused by COVID-19 continuing from last year.

SK Innovation has participated in CES since 2019, the first in the energy, chemical, and electric vehicle battery industries. Last year, together with subsidiaries SK General Chemicals, SK Lubricants, and SK IE Technology, it drew significant attention by unveiling 'SK Inside,' a package including cutting-edge batteries, ultra-lightweight and eco-friendly materials, and various lubricants necessary for future E-Mobility innovation.

At CES 2020, SK IE Technology, a materials business subsidiary, received the Innovation Award in the CES Wearable Technology category for its FCW (Flexible Cover Window), which attracted great attention from mobility and electronics industry stakeholders.

President Kim Jun said, "The fact that CES, where new technologies from global companies worldwide are showcased, is held online in a non-face-to-face format is rather an opportunity for more members who are considering deep changes centered on ESG growth to see the site directly. We will make this an opportunity to find technologies and trends that can complete the financial story established company-wide with a focus on ESG growth at CES and enhance the execution power of the financial story."

This content was produced with the assistance of AI translation services.