GS25 Announces Mutual Support Plan for Store Owners to Overcome the COVID-19 Crisis

A GS25 headquarters employee is informing franchise owners about the emergency support plan "Cheer Up GS25."

[Asia Economy Reporter Seungjin Lee] GS25 announced on the 4th its 2021 win-win support system aimed at revitalizing sales at stores struggling due to the novel coronavirus infection (COVID-19) and building systems for future sustainable growth to improve the actual profitability of stores.

The main newly established win-win support contents by GS25 in 2021 include ▲support for sales revitalization of underperforming stores and sales disaster areas ▲compensation support for natural disaster damages ▲support for differentiated categories ▲operation support for mobile ID verification service ▲cost support for store operation efficiency ▲investment increase for new concept stores and strengthening online non-face-to-face services ▲store support through system improvements such as new concept store expansion investment, automation of automatic ordering, and enhancement of delivery services, strengthening the 'platform biz.'

The additional support for sales revitalization of underperforming stores and sales disaster areas, and compensation support for natural disasters in this win-win agreement were planned to provide practical help in increasing sales per store and overcoming crises through additional support to stores and regions facing difficulties in business activities due to the unprecedented social crisis of COVID-19 and rapidly changing climate compared to previous years.

Additionally, it is expected to help efficient store operation by introducing regular inspection services and equipment repair cost support for Cafe25, which is experiencing sales growth in freshly ground coffee, supporting mobile driver's license operation fees, and introducing premium labor services.

Investments to strengthen platform biz are conducted to improve the convenience store operating environment. These include expanding investment in new concept store development, advancing the automatic ordering system, improving delivery services, investing in BOX25, advancing store categorization systems, and investing in local currency payment systems. Through this, the policy is to provide customers with the best service to enhance convenience and to establish an efficient operating environment with low-cost operation for store owners.

GS25 operates various communication channels between headquarters and franchise store owners, such as the store owners' council and development committee, to pursue mutual growth through voluntary cooperation between headquarters and store owners by conducting win-win agreements.

GS25 strengthens cooperation with store owners through differentiated win-win support such as a groundbreaking win-win system that supports 100% of franchise store electricity bills (50% electricity bill + up to 500,000 KRW night sales activation support), application of new franchise conditions that increase the average profit-sharing rate by 8%, special support for excellent differentiated food operation franchise stores, and risk prevention systems for franchise store operation through newly established parcel insurance and expanded embezzlement insurance not available to competitors.

Shinsangwook, head of GS25's Win-Win Planning Team, said, “In 2021, we will focus on sales revitalization for store owners facing difficulties in store operation due to unprecedented social disasters such as COVID-19 and on establishing systems for the long-term growth of convenience store GS25, proceeding with win-win plans. GS25 will spare no effort in providing the best support with pride and responsibility as the industry-leading number one company.”

This content was produced with the assistance of AI translation services.