Equipped with Top Domestic Power of 3300W (Based on Corded Single Burner)
Applied Dual Glass Design
Over 80% Monthly Sales Growth Since Launch in June Last Year

Samsung Electronics Launches New 'Bespoke Induction' Model... 3300W Power Output Tops Domestic Market View original image


[Asia Economy Reporter Kim Hyewon] Samsung Electronics announced on the 3rd that it will launch a new product, the 'Samsung BESPOKE Induction,' equipped with the highest level of heating power in Korea, on the 4th.


The Samsung BESPOKE Induction features a 'Dual Glass Design' with a white ceramic glass top and control panels available in various colors to suit consumer preferences or kitchen interiors. Since its debut in Korea in June last year, it has been a popular product showing a monthly sales growth rate of over 80% for six months until November.


This new product delivers powerful heating of up to 3300W per single burner, enabling faster cooking. It is the highest level in Korea among corded models that can be used simply by plugging in without additional electrical work.


The 'Max Boost' function, which provides ultra-high heat intensively for up to 10 minutes, is applied to all three burners, allowing various cooking methods in a short cooking time.


When using the Max Boost function, the largest burner achieves a maximum output of 3300W, about 10% higher than before, and the total burner output reaches up to 3400W.


Additionally, the differentiated features of the Samsung BESPOKE Induction remain, including ▲a metal frame border on all four sides to prevent glass edges from breaking due to impact ▲'Shortceran' glass that allows easy removal of contaminants without discoloration concerns ▲and 15 safety designs suitable for various cooking environments such as residual heat indicators and safety locks.


The Samsung BESPOKE Induction is available in built-in and freestanding types (8cm and 15cm height cases), allowing installation as desired. The core components, the top plate and metal frame, come with a 3-year warranty, and the IH coil has a 10-year free warranty service.


The price ranges from 1,590,000 to 1,690,000 KRW based on the retail price.



Lee Dallae, Executive Director of Samsung Electronics Home Appliance Business Division, introduced, "Samsung Electronics BESPOKE Induction is changing the trend of the existing induction market with its sophisticated design," and added, "Through the launch of this new product with enhanced powerful heating, we will change the kitchen experience of domestic consumers."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing