Selected Ideas for Revitalizing Ewha 52nd Street, Including 'Ewha Dullegil Trail Development'

Seodaemun-gu Selects Ideas to Revitalize Ihwa 52nd Street Including Vegetarian Specialty Area, Experiential Studio Creation, and Ihwa Dullegil Designation

Last month, a "reading play" was held as a cultural arts program at Ewha Shelter (16-7 Daehyeon-dong) within Ewha 52nd Street.

[Asia Economy Reporter Jongil Park] Seodaemun-gu (Mayor Moon Seok-jin) announced the results of the idea contest for revitalizing ‘Ewha 52beonga,’ an alley shopping district next to the main gate of Ewha Womans University, on the 29th.

The district held the related contest from the end of October to early this month, conducting a first round of internal evaluation and a second round of external judging based on creativity, suitability, representativeness, familiarity, and feasibility, selecting a total of six ideas including two excellent and four encouraging ideas.

The excellent ideas selected were ▲creating signboards through establishing a representative image and color scheme for Ewha 52beonga and developing a vegetarian-specialized area ▲creating an experiential studio through a media art exhibition that captures history and sentiment.

The encouraging ideas included ▲designating the Ewha Dullegil trail ▲operating Ewha 52beonga supporters ▲recruiting clothing, accessories, and art creators and developing sales channels ▲YouTube events.

Cultural gift certificates worth 300,000 KRW and 100,000 KRW were awarded to the winners of the excellent and encouraging ideas, respectively.

The external judges praised the proposals, saying, “There were many elements that could be practically used as policies, such as ideas centered on space and streets and proposals with clear marketing elements.”

Moon Seok-jin, Mayor of Seodaemun-gu, said, “We expect that the ideas gathered from this contest will bring us one step closer to realizing Ewha 52beonga as a place that citizens enjoy visiting.”

This content was produced with the assistance of AI translation services.