Woori Card Launches Eco-Friendly Specialized 'Card Uijeongseok Earth'
Card and Guide Made from Eco-Friendly Materials
50% of Electric and Hydrogen Vehicle Charging Fees Accumulated as Moa Points
[Asia Economy Reporter Ki Ha-young] Woori Card announced on the 23rd that it has launched the 'Card's Jeongseok US (Earth)', reflecting the eco-friendly and ethical consumption trends.
The product name 'Earth' signifies 'US' who care about the Earth (EARTH), embodying Woori Card's commitment to supporting ethical consumption for environmental protection.
The card plate uses eco-friendly materials such as wood sheets and Ecozen sheets, which emit less carbon compared to regular plastic, and an antibacterial film with 99.9% effectiveness. The product guide booklet is also made using 100% recycled paper from sugarcane.
This card offers services specialized for eco-friendly consumption aimed at reducing carbon emissions. It accumulates 50% of the usage amount as Moa Points when charging electric and hydrogen vehicles, which are eco-friendly transportation means, and 10% when using buses or subways. It also offers 10% accumulation at shared mobility services such as Socar, Green Car, Ddareungi, Kakao T Bike, and at Aladin’s online and offline stores specializing in used books.
Benefits related to digital consumption and easy payment were also considered. It accumulates 10% of the usage amount as Moa Points for streaming subscription payments such as YouTube Premium, Netflix, Wavve, TVING, Melon, and e-book subscription payments such as Millie's Library, Kyobo Bookstore SAM, YES24 Book Club, as well as automatic payment of telecommunication fees. When using 10 easy payment services including Woori Pay, Samsung Pay, Naver Pay, and Kakao Pay for online and offline purchases, 0.7% of the usage amount is accumulated as Moa Points.
The annual fee is 15,000 KRW for both domestic-only and international cards.
To commemorate the product launch, an event is being held. Until the 6th of next month, eco-friendly products can be purchased with a 7% discount (up to 10,000 KRW for purchases over 10,000 KRW) at the mobile open market Wibee Market.
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A Woori Card official said, "We prepared this product reflecting consumers' high interest in environmental protection and voices for corporate eco-friendly changes," adding, "We will continue to strive to provide services that protect the environment and fulfill corporate social responsibility in line with Woori Financial Group's Environmental, Social, and Governance (ESG) management."
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