SKT Unveils JumpAR Christmas Content

[Asia Economy Reporter Koo Chae-eun] SK Telecom is launching the 'Jump Augmented Reality (AR) Christmas Content' service.

According to SK Telecom on the 23rd, the Jump AR Christmas content features Christmas-themed elements such as Rudolph, Santa, sledding, snowmen, and hotteok. It is characterized by creating vivid scenes using AR technology with materials that evoke winter.

By using the 'Jump AR Christmas Content,' users can freely create by synthesizing 3D stereoscopic AR content on their faces. AR content can also be freely placed in front of or behind the face.

Users can download the 'Jump AR application (app)' for free from Google Play Store or One Store. Within the app, users can spin the Christmas circle icon to select their desired background. A video card function is also provided. Users can edit videos at desired sections and apply various effects such as recording text and voice messages.

SK Telecom is also holding an event where users who upload Instagram videos or photos using the 'Jump AR' Christmas content will be entered into a draw to win Starbucks dessert sets and beverages.

Jo Ik-hwan, head of MR development at SK Telecom, stated, “By applying upgraded AR technology, the realism, face recognition, and synthesis of Jump AR content have become much more natural,” and added, “We will continue to support the easy creation of fun images and videos with various AR content.”

This content was produced with the assistance of AI translation services.