Lock&Lock Launches ‘Pengsoo Tumbler Series’ on Live Commerce for the First Time
[Asia Economy Reporter Moon Hyewon] Lock&Lock announced on the 21st that it will showcase the ‘Pengsoo Tumbler Series’ for the first time through live commerce.
The Pengsoo Tumbler Series is a collaboration product between Lock&Lock’s popular tumbler series and EBS’s popular creator ‘Pengsoo’.
Lock&Lock plans to introduce the ‘Pengsoo Tumbler Series’ through live commerce and communicate with viewers in real time.
The first live commerce broadcast will be held on the 23rd from 8 PM for one hour on Hyundai Home Shopping’s mobile live platform. To commemorate the first broadcast, a total of six types, including the Pengsoo Clip Tumbler, Pengsoo Swing Tumbler, and Pengsoo Wannabe One-Touch Tumbler, will be sold at a 30% discount. All customers who purchase during the broadcast will receive a tumbler cleaning brush as a special gift to help maintain cleanliness.
The Pengsoo Clip Tumbler features a bright and warm-colored body with Pengsoo expressed in a three-dimensional way using 3D printing techniques, while the Pengsoo Swing Tumbler is characterized by refreshing blue and orange colors with the letter P, representing Pengsoo. Both products apply clip-type and swing-type lids that can be easily opened and closed, making them suitable for indoor use during winter.
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The Pengsoo Wannabe One-Touch Tumbler stands out with a modern and sophisticated design, featuring a simple black and white color scheme with Pengsoo’s face as the focal point.
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