Strengthening Consumer-Centered Management through Consumer Panel System and Rapid Response System Operation

Hanacard Obtains New Certification for Consumer-Centered Management (CCM) View original image

[Asia Economy Reporter Ki Ha-young] Hana Card announced on the 18th that it has been selected as a newly certified company for 'Consumer-Centered Management (CCM),' certified by the Fair Trade Commission and operated by the Korea Consumer Agency.


The CCM certification is a system that certifies whether a company organizes all activities from the consumer's perspective and continuously improves related management activities. With this certification, Hana Card can use the CCM certification mark on its website, advertisements, and promotional printed materials for the next two years.



Hana Card has made consistent efforts both internally and externally to obtain this Consumer-Centered Management certification. Since 2017, it has operated a 'Consumer Panel System' to directly listen to consumers' opinions and applied about 390 business improvement items obtained from various suggestions by the panel to the workplace. Additionally, through the operation of an interdepartmental 'Rapid Response System,' it has minimized consumer damages related to voice phishing, fraudulent companies resembling financial institutions, and identity theft, while strengthening efforts to protect financially vulnerable groups such as the elderly and customers with disabilities. Internally, to reinforce a consumer-centered mindset, it continuously conducts consumer protection-related training for all employees every quarter.


This content was produced with the assistance of AI translation services.

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