Gwangju Shinsegae Launches Hope Santa Expedition Project for Underprivileged Groups

[Asia Economy Honam Reporting Headquarters Reporter Shin Dong-ho] Gwangju Shinsegae Co., Ltd. (CEO Lee Dong-hoon) announced on the 10th that it held the launch ceremony for the hope project "Hope Santa Expedition" for the underprivileged in the region in celebration of the year-end and New Year holidays.

The "Gwangju Shinsegae Hope Santa Expedition" is Gwangju Shinsegae's representative social contribution activity, conducted annually since 2003, marking its 18th year this year.

It delivers practical help as well as warm hope and happiness to elderly people living alone and children in childcare facilities enduring the cold winter, fulfilling its social responsibility as a leading local company.

The launch ceremony was attended by Seo Dae-seok, Mayor of Seo-gu, Gwangju Metropolitan City; Lee Dong-hoon, CEO of Gwangju Shinsegae; Kim Eun-young, Head of the Gwangju Regional Headquarters of the Green Umbrella Children’s Foundation; and executives and employees of Gwangju Shinsegae.

On this day, through the Green Umbrella Children’s Foundation, a total of about 125 million won was delivered, including the winter heating oil support fund and the executives and employees’ Hope Delivery Fund provided annually for this winter support project.

Subsequently, to help 50 beneficiary households in the Gwangju area spend the winter warmly, 2,000 briquettes and 5,000 liters of heating oil will be delivered through purchasing companies instead of direct delivery due to COVID-19.

A Gwangju Shinsegae official stated, “Gwangju Shinsegae holds the ‘Hope Santa Expedition’ event every year to share warm hearts and deliver hope to the underprivileged neighbors in our region during the year-end season. We will continue to fulfill our social responsibility by coexisting with the community through various social contribution activities.”

This content was produced with the assistance of AI translation services.