'Homebound Gamers' Boom... Interpark's 'Gaming Chairs and Desks' Sales Up 667%
Increased Demand for Gaming Equipment Over the Past Month Fueled by COVID-19 and Year-End Peak Season Effects
[Asia Economy Reporter Kim Cheol-hyun] As the year-end, the peak season for the gaming market, approaches, demand for gamers to upgrade their equipment continues in e-commerce. Moreover, due to the decrease in outdoor activities caused by the spread of the novel coronavirus infection (COVID-19), the sales of digital devices such as laptops for 'home-staying' lifestyles are also on the rise.
Interpark announced on the 8th that the sales of computers, including laptops and desktops, increased by 65% compared to the same period last year, and sales of gaming chairs and desks surged by 667% over the past month. Heo Dong-ho, product planner (MD) for the furniture category at Interpark, said, "Not only home-staying gamers who enjoy games at home instead of PC bangs, but also consumers' interest in gaming chairs that offer durability and comfortable seating has greatly increased recently, as people spend longer hours sitting due to telecommuting and remote education."
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Accordingly, Interpark is conducting a special promotion targeting 'home-staying gamers' in the untact era in collaboration with LG Electronics and gaming gear specialist brand APEX. This promotion, running until the 13th, features LG Electronics' high-performance laptops with upgraded graphics performance and displays, along with APEX gaming chairs, all offered at special prices. Various exclusive discount coupons are also provided for each model of LG Electronics laptops or APEX gaming chairs. Additionally, major credit card billing discounts of up to 10% are available.
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