Beanpole Kids Launch New School Year Backpacks

[Asia Economy Reporter Yujin Cho] Samsung C&T Fashion Division's online-exclusive brand Beanpole Kids announced on the 26th that it has launched new semester backpacks, including collaboration products with Kakao Friends.

The Kakao Friends collaboration products feature patches with Kakao Friends characters Ryan, Apeach, and Muzi added on top of the Beanpole logo as a highlight. Character doll charms and character embroidery on the shoulder straps create a cute atmosphere.

Additionally, auxiliary bags with character embroidery were released, along with sling bags and pencil cases featuring embroidered patches of Kakao Friends characters riding the bicycle symbolizing Beanpole.

Meanwhile, Beanpole Kids upgraded and released the Core Check backpack, which combines classic check patterns with nylon material for a stylish look.

This season, the brand applied Robic Air, a durable yet lightweight functional fabric, for the first time, producing backpacks weighing around 600g, approximately 30% lighter than before.

Beanpole Kids also launched backpacks using Bao Check, Beanpole's new signature pattern combining the English letters BP and the Korean consonants ‘ㅂ, ㅍ’, for the first time.

With a clean design featuring white accents, a zipper was added behind the front decorative cover, allowing easy access to the backpack without opening the cover.

Beanpole Kids upgraded the popular bunny character Binky backpack with lovely pink and purple colors and sparkling sequin techniques, making it a design more preferred by girls.

Beanpole Kids applied its unique layer system to all backpack backs for children's health, providing shock absorption, weight distribution, breathability, and stable wearability.

Available colors include black, navy, blue, pink, and purple, with prices ranging from 89,000 to 149,000 KRW. They are sold on Samsung C&T Fashion Division’s integrated online mall, SSF Shop.

Hwang Inbang, team leader of Beanpole Kids, said, “The national kids brand Beanpole Kids and the national character Kakao Friends have come together to create cute and lovely new semester backpacks.” He added, “Furthermore, Beanpole Kids prepared various new products that offer a fresh design by applying the new Bao Check pattern, along with lightweight weight and health-conscious functionality.”

This content was produced with the assistance of AI translation services.