HomeCC wins '2020 Korea Consumer Awards' Best Brand of the Year for 2 consecutive years
Protecting Consumer Rights and Providing Reliable Services in the Interior Market with Significant Information Imbalance
At the '2020 Korea Consumer Awards' ceremony held on the 24th, the award presenters and recipients are taking a commemorative photo. From the left in the photo are Gustav Slamecka, Ambassador of the Czech Republic to Korea, and Hong Seong-pyo, Manager at KCC Glass. Photo by KCC
View original image[Asia Economy Reporter Kim Jong-hwa] KCC Glass's interior specialty brand HomeCC was honored with the award for Best Brand of the Year for the second consecutive year at the '2020 Korea Consumer Awards' ceremony held on the 24th at the Sejong Hotel in Jung-gu, Seoul.
The Korea Consumer Association hosts the Korea Consumer Awards annually to discover companies and individuals who strive to enhance consumer rights, improve competitiveness, reliability, and public interest, and to evaluate and encourage the excellence and achievements of companies in various fields.
HomeCC was selected as an outstanding brand that gained broad consumer support and left a deep impression on consumers throughout the year. In particular, it received high praise for leading consumer rights protection in the interior market, where there was significant information asymmetry between sellers and consumers, by providing a customer-tailored one-stop solution including standardized process-based construction and reliable A/S services, offering a trustworthy total interior service.
HomeCC has a lineup of over 30,000 interior materials from more than 200 brands at stores nationwide, operates large building material stores in Incheon and Ulsan, and showroom-style exhibition sales centers in major regions across the country. At HomeCC stores, customers can access various information and content related to interior design and directly see and purchase interior products. Services such as paint color matching for self-interior customers and cutting wood to desired specifications are also available. Additionally, HomeCC provides interior consultation, measurement, home interior styling proposals, and free estimates for interior construction projects.
Recently, due to the widespread trends of 'home office,' 'home training,' and 'home cooking' amid COVID-19, the purpose and meaning of homes have diversified, leading to increased demand for remodeling of aging houses. HomeCC is proactively responding to these changes in the interior market and leading the market by establishing standardized construction processes, strengthening the infrastructure of interior construction partners, and offering differentiated interior packages.
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A KCC Glass official stated, "It is especially meaningful that HomeCC was selected as the best brand chosen by consumers for two consecutive years, recognizing HomeCC's unique brand value and quality," adding, "We will continue to do our best to repay consumers' support with interior products reflecting the latest trends and services that customers can trust."
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