'Stay-at-Home Healing' Popular Amid COVID-19... CJ O Shopping Introduces Gallery and Spa Products

[Asia Economy Reporter Seungjin Lee] As the prolonged COVID-19 pandemic has increased the time people spend at home, the number of customers seeking 'healing' at home is rising. In response, CJ ENM O Shopping Division has strengthened its related product lineup.

CJ ENM O Shopping Division will introduce the 'Muralac Gallery Lab Masterpiece Frame' at 11:55 PM on the 26th for customers who feel a lack of cultural activities due to the recent reduction in the scale of exhibitions and performances.

This product reproduces original works by famous artists such as Van Gogh and Klimt, licensed from the UK's National Gallery, Italy's Scala Archive, and France's National Public Art Union. It has been recognized for its excellent restoration and quality, having participated in exhibitions such as the Louvre Museum in Korea. Made using pigment print techniques and UV coating, it offers outstanding preservation. Each artwork is sold starting at 139,000 KRW.

To cater to customers hesitant to visit saunas and spas due to COVID-19, home spa products will be broadcast again in early next month. On the 1st, CJ O Shopping launched the 'Cube Hinoki Half-body Bath.' Despite its high price of about 599,000 KRW, it was very popular, generating orders worth 200 million KRW. It is made from 100% domestic Hinoki wood and features wheels for easy mobility. It offers dry and wet sauna, herbal steam, and foot bath functions. The Maekbanseok far-infrared helps maintain body temperature to strengthen immunity.

On the CJ O Shopping Plus channel, the 'Franco Portable Bathtub' will be sold at 2:45 PM on the 25th. Since its launch this year, it has recorded cumulative sales of about 2 billion KRW, with sales rising as the weather cools in autumn. This product is designed with a deep height to maintain water temperature for a long time and a comfortable streamlined backrest for the neck. It also features a tray for reading and smartphone use.

Weighing less than 5 kg, it is easy to move and helps optimize space usage. It includes a fixed chair at the bottom inside for enjoying half-body baths. Available in white and gray colors, it can be purchased for 79,900 KRW.

A CJ ENM O Shopping Division official stated, “As the home economy trend accelerates, the home has been redefined not just as a living space but as a place for rest, leisure, and recreation. We plan to discover and sell new products essential for customers seeking enjoyment and healing at home.”

This content was produced with the assistance of AI translation services.