Gathering Warmth Amid COVID-19... Yeongdeungpo-gu Starts Hope Ondol Warm Winter Fundraising

‘2021 Hope Ondol Warm Winter Campaign’ Fundraising Begins... Until February 15 Next Year... Total Goal Amount 1.7 Billion Won... Increased by 100 Million Won from Last Year Considering COVID-19 Crisis

[Asia Economy Reporter Park Jong-il] Yeongdeungpo-gu (Mayor Chae Hyun-il) is conducting a fundraising campaign for the "2021 Hope Ondol Warm Winter" from the 16th of last month to February 15, 2021, lasting three months.

The Hope Ondol Warm Winter project began as a support activity for low-income groups following the IMF financial crisis and has continued as a public-private joint fundraising campaign to this day.

The district has set a target amount of 1.7 billion KRW in total, including 800 million KRW in cash donations and 900 million KRW in goods during this fundraising period. This is an increase of 100 million KRW compared to the previous year, and the district plans to actively promote fundraising activities to support local residents going through difficult times due to COVID-19.

During the fundraising period, donation reception desks are set up not only at nearby community service centers but also in various departments of the district office. Especially this year, a non-face-to-face fundraising method using QR codes has been introduced due to COVID-19.

By scanning the QR codes printed on newsletters, leaflets, and posters, donors are connected to the Community Chest donation page. Payment methods for donations include bank transfers and credit cards, and a portion of credit card reward points can also be donated.

All donated funds and goods will be delivered to low-income residents and social welfare institutions in Yeongdeungpo-gu, supporting residents facing sudden crises with living expenses, housing costs, medical expenses, and more.

A district official stated, "Even before the fundraising began, there were frequent phone inquiries about the donation procedures despite the difficulties caused by the spread of COVID-19," and added, "We hope this interest continues so that we can achieve good results again this year."

Those wishing to donate cash or goods can receive guidance on procedures through the Welfare Policy Division or nearby community service centers, and deposits can also be made to the district-designated account (Woori Bank, 015-176590-13-533, Account Holder: Community Chest of Korea Seoul Branch).

Donors are eligible for tax benefits under Article 34 of the Income Tax Act and Article 24 of the Corporate Tax Act, and outstanding donors will be awarded plaques of appreciation after the fundraising campaign concludes.

Yeongdeungpo-gu Mayor Chae Hyun-il said, "Even during these difficult times due to COVID-19, the helping hands sending masks, hand sanitizers, and donations for neighbors in greater need have been a great strength," and added, "We ask for the interest and participation of residents to help neighbors who may be worried about getting through this harsh winter again this year."

This content was produced with the assistance of AI translation services.