KB Kookmin Card Wins Silver Award at Graphis Design Annual 2021 for 'Welcome Kit'
[Asia Economy Reporter Ki Ha-young] KB Kookmin Card announced on the 13th that its customer gift package 'Welcome Kit' won the silver award in the printing and branding category at the international design competition 'Graphis Design Annual 2021.'
The Graphis Annual is a design yearbook with a history of over 80 years, and it is an international competition that selects outstanding designs specialized in graphic design each year in fields such as ▲poster ▲design ▲advertising ▲photography.
The Welcome Kit, which won the silver award this time, is a customer gift package composed of practical items such as a tumbler, notepad, and writing instruments. It features a simple and differentiated design that uses KB Kookmin Card's brand color yellow to express the company's vision of 'the people's happiness life partner' and values such as customer-centricity and professionalism.
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A KB Kookmin Card official said, "This award is meaningful in that it externally recognized KB Kookmin Card's differentiated design capabilities and achievements centered on customers."
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