CJ O Shopping 'Select Shop Edition', Event to Apply for Relatable Stories in Daily Life

'My Day' Brand Campaign

[Asia Economy Reporter Cha Min-young] CJ ENM O Shopping Division's own fashion brand ‘Celebshop Edition’ announced on the 9th that it will carry out the ‘My Day’ brand campaign for this winter season.

This campaign is conducted under the slogan ‘Supporting your precious daily life’ and is designed to help women discover precious moments in their daily lives and provide opportunities to complete their style for those moments.

CJ ENM O Shopping Division will select one final winner based on the empathy and other criteria of the submitted stories. The selected individual will receive styling with Celebshop Edition products and have the opportunity to shoot a personal making film capturing their precious daily life with First Look magazine. Additionally, all Celebshop Edition items worn will be gifted to the participant.

Applications can be submitted from the 9th to the 15th by leaving comments on the special event application page within CJ Mall, listing precious moments from daily life. Through a draw, 10 people will receive the Celebshop Edition VigenTino shawl.

A representative from CJ ENM O Shopping Division’s brand marketing team stated, “This campaign was planned to help find the precious ‘Celeb’ moments forgotten in the repetitive and exhausting daily life,” and added, “Celebshop Edition will continue to engage with consumers through various activities to be recognized as a leading fashion brand that adds fun to styling while proposing only essential items.”

This content was produced with the assistance of AI translation services.