Hyundai Outlet Space One to Feature 1,500-Pyeong Kids Playground

Dasan New Town Space One Opens on the 6th
Massive Attraction of Kids' Content
Sports Theme Park Featuring Futsal Field and Mocha Garden

[Asia Economy Reporter Lim Hye-seon] Hyundai Department Store will showcase a large number of kids' content at ‘Hyundai Premium Outlet Space One’, which opens on the 6th in Dasan New Town, Namyangju, Gyeonggi Province.

Hyundai Department Store announced on the 1st that it will open a kids' experience center designed with specialized content for infants and children on the 3rd and 4th floors of the indoor mall in Building A of ‘Hyundai Premium Outlet Space One,’ covering an area of 4,958㎡ (1,500 pyeong).

Hyundai Outlet Space One, with a scale of 62,393㎡ (18,874 pyeong), will open on the 6th in Dasan New Town, Namyangju. The name Space One combines the first letters of ‘Shopping, Play, Art, Culture, and Experience’ and the meaning of ‘One’ as the first and only. It signifies a space proposing a high-quality lifestyle including shopping, culture, and art to customers.

The kids' experience center is a ‘space for experience and relaxation’ where family customers with children can stay and enjoy together. It is created at a scale 50% larger than the combined area of all 30 kids' brand stores entering Space One. Considering that the average area of kids' brand stores is 105㎡ (32 pyeong), it is equivalent to combining about 40 to 50 such stores.

A Hyundai Department Store official said, “The population ratio of people in their 30s and 40s in the Namyangju and Guri areas near Space One is about 30%, so there are many family customers,” adding, “The strategy is to differentiate by not only enhancing shopping convenience for them but also providing a space that combines various experience contents such as sports, culture, and art.”

Hyundai Department Store will first introduce a 979㎡ (296 pyeong) sports theme park called ‘Bounce Trampoline Park’ on the 3rd floor of Building A in Space One. ‘Bounce Trampoline Park’ features various trampoline zones such as a free jump zone and dunk zone where children can jump and play freely. It also operates a complex obstacle course including tightrope walking and rock climbing, as well as a 15-meter-long zip line. Bounce Trampoline Park is available for customers with a height between 80cm and less than 155cm, and guardians can enter free of charge when accompanying children.

On the 4th floor sky garden of Building A, there will be an international standard futsal field and a 3-on-3 basketball court. Covering 2,314㎡ (700 pyeong), the futsal and basketball courts are equipped with eco-friendly artificial turf and shock-absorbing flooring, respectively, along with safety cushions and lighting for nighttime use. Locker rooms and shower facilities are also separately provided. Space One plans to operate soccer and basketball classes for children here and aims to host national futsal league competitions in the future.

Additionally, Space One will feature ‘Moca Garden’ on the 3rd floor of Building A, a storytelling cultural and artistic space created in collaboration with world-renowned artist and designer Jaime Hayon. Moca Garden consists of ‘Jaime Hayon Garden,’ which exhibits seven sculptures of imaginary animals designed by Jaime Hayon himself; ‘Moca Library,’ an art museum that can awaken children's imagination and artistic sensibility; and ‘Moca Play,’ equipped with murals depicting human evolution and play facilities.

Furthermore, 30 kids' brands will open stores on the 3rd floor of Building A. The premium children's shoe select shop ‘Tobokseu Factory’ will enter the outlet industry for the first time, along with ‘My Little Tiger,’ which sells educational toys for infants, ‘Toy,’ which sells domestic and international toys, ‘Marvel Collection,’ which offers limited edition goods and figures of popular Marvel characters, and ‘Off Label,’ a select shop gathering popular children's clothing brands such as Blue Dog, Minkmu, and Allobot.

Park Sang-jun, manager of Hyundai Premium Outlet Space One, said, “We have prepared not only play and experience facilities where children can enjoy themselves throughout the store but also an art museum that can cultivate cultural sensitivity and creativity,” adding, “We will continue to introduce specialized content tailored to the lifestyle of family customers.”

This content was produced with the assistance of AI translation services.