Dr. Bronner's Sponsors 'Kara Animal Film Festival' for 3 Consecutive Years
[Asia Economy Reporter Yujin Cho] Dr. Bronner's, a 162-year-old American organic cosmetics brand, will participate as an official partner for the third consecutive year in the '3rd KARA Animal Film Festival,' which will be held online for seven days until the 4th of next month.
Due to the increased stay-at-home trend caused by the novel coronavirus infection (COVID-19), the festival will be held as an untact online film festival, themed around breaking down the boundaries between humans and animals and seeking new relationships. It will feature a total of 21 films and side events. Starting with the opening film 'Animal People,' produced with the participation of Hollywood actor Joaquin Phoenix, the festival will showcase various domestic and international short films about animals and people, along with an online forum where experts share their experiences and opinions on animal rights.
Dr. Bronner's, participating as an official partner of the KARA Animal Film Festival for the third consecutive year, supports this meaningful time of finding peaceful coexistence with animals through its bestseller product 'Pure Castile Soap' and cash donations. Pure Castile Soap is a highly concentrated organic oil cleanser made with USDA-certified organic ingredients, contains no animal-derived ingredients, and is a vegan product that excludes animal testing.
Dr. Bronner's sponsorship of the KARA Animal Film Festival is based on the brand philosophy of coexistence among humans, animals, and the Earth's environment. Dr. Bronner's products exclude animal testing, with 90% of all products certified vegan, and annually donate a portion of profits to leading animal protection organizations for farm animal welfare and endangered species protection. Additionally, they work with farmers in ingredient sourcing regions to practice 'regenerative organic agriculture' to help slow climate change.
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Meanwhile, all films of the 3rd KARA Animal Film Festival can be viewed through the online screening platform Purpleplay after purchasing tickets. Detailed information can be found on the Animal Rights Action KARA website and social networking services (SNS).
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