[Hyundai Motor Conference Call] "Genesis Brand Launching in China by Next Year"
[Asia Economy Reporter Kim Ji-hee] Hyundai Motor Company stated on the 26th during the 2020 Q3 earnings conference call that "We plan to officially launch the Genesis brand in the Chinese market next year to enhance its premium image," adding, "We also plan to engage in pre-launch marketing activities, including participating in the China International Import Expo (CIIE) this November to introduce the brand."
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