HiteJinro Obtains Environmental Product Declaration Certification for JinroIsBack and Terra

[Asia Economy Reporter Lee Seon-ae] HiteJinro announced on the 15th that it has obtained the 'Environmental Product Declaration' certification for a total of seven products, including its flagship new products Terra and Jinro, in accordance with its eco-friendly management philosophy.

The Environmental Product Declaration, overseen by the Ministry of Environment and operated by the Korea Environmental Industry & Technology Institute, quantitatively displays and discloses the environmental impacts (seven categories: carbon footprint, water footprint, ozone layer impact, acid rain, eutrophication, photochemical smog, resource footprint) throughout the entire process of a product?from raw material extraction, production, transportation and distribution, usage, to disposal. The system aims to encourage consumers to purchase environmentally considerate products and to induce voluntary environmental improvement activities by companies.

The products that received the Environmental Product Declaration certification this time include three soju products: Jinro (360ml bottle), Chamisul Original 3D Pocket (200ml), Chamisul Fresh 3D Pocket (200ml); and four beer products: Terra bottle (330ml, 500ml) and Terra can (355ml, 500ml).

HiteJinro was the first in the liquor industry to obtain the 'carbon footprint' certification in 2010 and has since received the 'Environmental Product Declaration' certification for a total of 21 major brands.

Since obtaining the low-carbon product certification in 2013, the amount of carbon reduced by HiteJinro averages about 1,700 tons annually, which is equivalent to planting 1.2 million young pine trees. Notably, HiteJinro is the only company in the liquor industry to have received the 'Environmental Product Declaration' certification.

HiteJinro plans to continue striving for sustainable management that realizes the social value of environmental preservation by expanding the production of eco-friendly products and strengthening its ability to respond to climate change.

CEO Kim In-gyu stated, "HiteJinro has completed obtaining the Environmental Product Declaration certification for 21 major product lines, including the recent certification for Terra and Jinro, and is steadily working to expand certifications. Going forward, we will fulfill our corporate social responsibilities by expanding voluntary environmental improvement activities as a leading domestic liquor company, while maintaining the highest quality."

This content was produced with the assistance of AI translation services.